Netlinking, an essential service
offered by our agency

Is your website struggling to outrank competitors in search results?

Even with optimized content, your organic traffic not growing? Have you heard about the power of backlinks but aren’t sure where to begin? If your SEO efforts are stalling without real results, it’s time to take action.

The key to unlocking your online visibility? A tailored link building (backlink) strategy.

For years, our agency has been helping businesses improve their online performance. With a focus on high-quality backlinks, we empower our clients to stand out from the competition. By leveraging a trusted network of publishing partners, we secure relevant external links that truly boost your search engine rankings.

Understanding link building and its benefits for your business

Link building, also known as netlinking, is a key SEO strategy that involves acquiring backlinks — external links from other websites that point to yours. These backlinks act like online “recommendations” and play a crucial role in improving your website’s visibility and rankings in search engines like Google.

A study published in April 2024 revealed that 96.3% of websites ranking in the top 10 for tested search queries have over 1,000 backlinks from unique domains. None of the top-ranking websites had fewer than 50 backlinks from unique domains. (Source: Search Engine Lands)

There are several effective ways to earn high-quality backlinks:

Listings in niche directories

It’s a directory where your business is listed with a direct link to your website. For example, a local directory for tradespeople, businesses, or restaurants. This type of link acts like a digital business card, making your company easier to find and access online.

Hyperlinks in guest posts

An article or column on a website related to your industry is an excellent opportunity to include a link to your site. Whether it’s to recommend your services, highlight your expertise, or direct readers to specific content, these links strengthen both your credibility and your SEO.

Be careful — not all backlinks have the same value, and some can even harm your site if they come from low-quality or untrustworthy sources. Links from credible and authoritative websites, such as government or educational domains, strengthen your SEO. In contrast, backlinks from suspicious sites can damage your reputation and negatively impact your rankings.

That’s why it’s essential to work with an SEO specialist to ensure an effective link building strategy and a solid return on investment.

Why is link building essential in SEO?

Link building is a core pillar of a strong SEO strategy, helping to:

Improve visibility

The more high-quality backlinks your site earns, the greater its chances of appearing at the top of search engine results.

Strengthen authority

Search engines view backlinks as votes of confidence, which helps build and reinforce your online credibility.

Increase organic traffic

Higher rankings lead to a natural flow of qualified visitors to your site.

These factors are essential for an effective SEO strategy. They help you build credibility with your audience, outperform competitors on strategic keywords, and maximize your return on investment.

Who is this service for?

Our link building service is primarily designed for websites that haven’t yet developed a strong online reputation — whether they’re new sites looking to gain visibility, brands aiming to strengthen their presence, or websites experiencing a drop in SEO rankings.

Here are the main profiles we serve:

New websites

You’ve just launched your website, but it’s still invisible on Google? This is a common challenge for new sites. Without backlinks, even the best content can remain undiscovered. Link building is a powerful lever to build your online reputation, increase visibility, and drive traffic. With high-quality backlinks, you’ll quickly gain credibility in the eyes of search engines.

Businesses looking to strengthen their online presence

Whether you’re a small business or a large corporation, our tailored link building strategies boost your visibility and attract qualified traffic. We help you strengthen your online presence and maximize your digital impact.

Websites experiencing a drop in SEO rankings

Is your traffic declining or your visibility in search results fading? This could be due to a weak or outdated backlink profile. We step in to strengthen and update your link building strategy, helping you regain your rankings and outperform your competitors.

Our services to improve your online reputation

Our services are designed to meet your specific needs and help you achieve your goals in terms of visibility and credibility.

They are structured as follows:

Link building audit: uncover your opportunities

We conduct an in-depth analysis of the quality of your existing backlinks to identify potential weaknesses or areas for improvement. At the same time, we examine your competitors’ strategies to uncover opportunities you can leverage to strengthen your rankings. Thanks to our network of trusted partners in Quebec, Canada, and France, we help you maximize your potential by securing relevant, high-performing backlinks.

Submission to trusted, niche directories

To optimize your online visibility, we carefully select high-quality, niche directories tailored to your industry. Our expertise helps you avoid outdated or low-value platforms that offer little to no SEO benefit.

Contact management and coordination

We take care of all the necessary communication to ensure the publication of guest articles or the creation of listings in niche directories. Thanks to our turnkey support, you benefit from quality backlinks and fruitful partnerships.

Quality content creation

We write informative, engaging articles designed to maximize search engine impact and captivate your target audience. Each piece of content is tailor-made, taking into account the specific expectations of referring sites, to increase your chances of obtaining quality backlinks and boosting your online visibility.